Frequently Asked Questions

Everything you need to know about personal color analysis, our process, and what to expect from your session.

About Color Analysis

Personal color analysis is a professional service that identifies the precise palette of colors that harmonizes with your skin, eyes, hair, and natural contrast. Using hundreds of calibrated fabric drapes held against your face, a certified analyst determines your exact seasonal palette from 22 distinct hue families. The result is a personalized color guide you can use for clothing, makeup, hair color, and accessories.

During your session, your analyst holds professionally-calibrated fabric drapes in various colors against your face while observing how each hue interacts with your skin tone, eye color, and natural coloring. Some colors will make your skin appear dull, accentuate dark circles, or wash you out. Your best colors will instantly brighten your complexion, make your eyes sparkle, define your jawline, and take years off your appearance. The difference is visible and dramatic.

The 22 HUES system goes beyond the traditional 4-season model. While most color analysts use just Spring, Summer, Autumn, and Winter, our 22-palette system recognizes that human coloring is far more nuanced. Each of the four seasons has multiple sub-seasons with distinct undertone characteristics. This means your palette is precisely calibrated to your unique combination of skin, hair, and eye coloring rather than a broad seasonal category.

AI color analysis tools rely on phone cameras and algorithms that cannot accurately read undertones, the way light interacts with your skin, or the subtle shifts that happen when different colors are placed near your face. Professional color analysis requires trained human perception — the ability to see how your skin responds to each drape in real time. Every 22 HUES analysis is performed by a certified professional using hundreds of precision-calibrated drapes. The results are dramatically more accurate than any app.

Most clients say their color analysis paid for itself within the first shopping trip. When you know exactly which colors flatter you, you stop buying clothes that sit in your closet unworn. You shop with confidence, build a cohesive wardrobe, and understand why certain shades feel more polished, balanced, and natural on you. The digital color wallet means you always have your palette with you when shopping.

Your color season is determined by your natural undertone, which does not change over your lifetime. While your hair may gray or your skin may tan, your underlying undertone remains consistent. This means your color analysis results are a lifetime investment. Some clients choose a follow-up session years later to refresh their palette or get updated makeup recommendations.

Sessions & Booking

In-person sessions are held at our studios in Littleton, Colorado and Anchorage, Alaska. You'll experience hands-on draping with hundreds of fabric swatches, receive a physical color card to take shopping, and get an extended consultation. Sessions run 1.5 to 2 hours and are priced at $350. Virtual sessions are conducted over high-resolution video using proprietary digital draping techniques. They run approximately 2 hours and are priced at $200. Both include your full 22-hue palette, makeup recommendations, and digital color wallet with lifetime access.

Arrive with a completely bare face — no makeup, no tinted moisturizer, no sunscreen with tint. Your hair should be natural or freshly washed in its current color. Wear a white or neutral-colored top. For virtual sessions, choose a room with abundant natural daylight and a neutral background — no colored walls. Position your camera at face level near a window. We send a detailed preparation guide after you book.

22 HUES has studios in Littleton, Colorado (serving the greater Denver metro area) and Anchorage, Alaska. We also offer virtual sessions for clients anywhere in the world. Most of our Colorado clients come from Denver, Littleton, Highlands Ranch, Centennial, Aurora, and the surrounding communities.

Appointments are held for 24 hours pending payment. Once confirmed, full refunds are available with 24 hours notice before your appointment. Cancellations within 24 hours may be rescheduled once at no additional cost. No-shows forfeit the session fee.

What You Receive

Every client receives their complete 22-hue personal palette, specific makeup recommendations (foundation, lip, blush, and eye colors), hair color guidance, a digital color wallet with lifetime access for shopping on your phone, and best neutral colors for your wardrobe. In-person clients also receive a physical color card. Virtual clients receive a downloadable digital palette.

Yes — gift certificates are one of our most popular items. They are available for any amount or specific service, delivered instantly by email with a personal message. Gift certificates never expire and can be redeemed toward any session type — virtual or in-person. Purchase a gift certificate here.

Your digital color wallet is an always-accessible tool on your phone that displays your complete personal palette. Use it while shopping to instantly check whether a garment, lipstick, or accessory is in your best colors. It includes your full 22-hue palette, best neutrals, power colors, and specific makeup shades. You receive lifetime access — no subscription, no expiration.

Ready to Find Your Colors?

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